Wednesday, March 9, 2011 — “Health Care Reform 1.0” — Marketing Health Services
“While the political debate about federal health care reform rages on, the health care industry is preparing for the impending challenges and opportunities posed by the prospect of more than 15 million people gaining Medicaid eligibility. Insurers eye the market as a growth platform, while health care providers brace for the influx of new publicly insured patients unaccustomed to seeking routine care.”
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